There’s a narrative among marketers that I’m tired of hearing, and it’s that X (formerly Twitter) ads don’t work. I admittedly started experimenting with X ads for my marketing consulting business somewhat out of desperation after a series of unfortunate events locked me out of my Facebook account. But, I quickly realized how much untapped…
It’s that time of the year again, when people divide to support their home teams, and unite to cheer for the annual T20 cricketing extravaganza. On our part, we’re collaborating with content creators, a few specific teams, and India’s leading Broadcaster, Star Sports, to bring alive the fan experience on Instagram and Threads. Collaborating With…
Hello sir/ma Are you looking for professional digital marketing who will help you prom0te your social media account to go viral around the world and meet your targeted country to drive in real audiences? If so, you’re in the right place. I am a professional digital marketer with over 7 years of experience that i…
Today, Microsoft announced Q2 FY24 Earnings. Included in the report on the financial performance were the following LinkedIn highlights: In Q2, LinkedIn’s revenue increased 9% year-over-year (8% in constant currency). LinkedIn is now helping over one billion members learn, sell, and get hired. We continue to see strong global membership growth, driven by member sign-ups…
At $32.4 billion for 2021 alone, that’s even more than YouTube, which pulled in $28.8 billion in the same year. Business Insider previously pointed out the lead it has over Google’s video unit, and mentions that YouTube gives up 55 percent of each advertising dollar it makes to content owners who upload videos while Instagram…
Both OpenAI and Google turned to transcribing YouTube videos to further train their AI models, which may violate creators’ copyrights, the New York Times reports. The report details how the two tech giants, along with Meta, cut corners to access as much data as possible to train their AI models. SEE ALSO: OpenAI’s Sora just…
Look, I know that many people are wedded to TikTok, both personally and professionally, and that the debate around whether it should be banned in the U.S. is often an emotional one, as opposed to straight logic-based. But based on the broader evidence that we have around Chinese-based influence operations, there does seem to be…
Missed our weekly WhatsApp beta updates? Catch up now with our summary! Among our 10 stories we shared, the best news of the week is about the picture-in-picture mode, a new feature in development on WhatsApp beta for iOS! Common questions Answers Story about? WhatsApp news of the week I’ve installed the latest update of…
For just a brief moment, this was the internet at its best. I stared at a vase of dried out Trader Joe’s flowers, rumbling on my table for maybe 30 seconds, but I was too shocked to even process what was happening. Then I saw the tweets (which, in this moment of shock, I refuse…
YouTube’s Coachella streaming partnership continues in 2024 with a new multiview experience “so that viewers everywhere can watch up to 4 of the live stream stages on their TVs at once.” This is borrowed from NFL Sunday Ticket and other sporting events on YouTube, with users able to choose one audio stream to listen to….
It’s no secret that music holds memories, but in The Greatest Hits, those memories quite literally pull Harriet (Lucy Boynton) back in time. It’s a compelling concept, albeit a slight remix of an older trope (think The Time Traveler’s Wife or About Time). Throw in some rom-com gooeyness and we’ve got ourselves a fun new…
Recovering shopaholics turn to crafting The phenomenon of “deinfluencing” on social media marks a significant shift in consumer behavior, as an increasing number of individuals reassess their spending habits and the resultant environmental impact. This movement, gaining traction across various platforms, encourages users to question the necessity of purchases and the allure of trends promoted…
Today, we filed a motion for summary judgment, asking the District Court to dismiss the Federal Trade Commission’s (FTC) effort to unwind the decade-plus acquisitions of Instagram and WhatsApp. From the very beginning, the FTC has failed to state a plausible claim, and the agency has done nothing to build its case through the discovery…
Despite its similarities, Instagram Threads is no X. At least, not yet. The text-focused social network — and Meta’s answer to Elon Musk’s X, formerly Twitter — missed a moment to shine on Friday when users once again turned to X to discuss the New York/New Jersey area earthquake. The traffic surge drove #earthquake to…