After YouTube spent two years piloting Premium Lite, a lower-cost subscription plan for ad-free video viewing in select countries, the platform is pulling the plug on the tier. In an email to customers, YouTube announced it will no longer offer Premium Lite after October 25th, 2023. At €6.99 per month, YouTube’s Premium Lite plan first…
Like YouTube Music replacing Play Music, I do wonder if Google TV will eventually be subsumed by YouTube from a product and branding perspective. 9to5Google has a rebooted newsletter that highlights the biggest Google stories with added commentary and other tidbits. Sign up to get it early in your inbox, or continue reading 9to5Google Log…
YouTube is taking a strong stance against ad blockers, and repeatedly using them may result in being barred from the platform. YouTube has begun giving users a warning that accounts may be disabled after watching three ad-blocked videos. A spokesperson for the video-sharing platform confirmed to Entrepreneur that while ad blocker detection is not new,…
As more platforms are introducing AI creator tools, Facebook and Instagram will follow suit. During the Meta Connect event last week, the company announced that it’s launching AI-powered photo editing and AI-generated stickers. According to Meta, a new photo editing AI tool will be available on Instagram. This tool will allow users to restyle the…
YouTuber MrBeast, aka Jimmy Donaldson, has struck a new partnership with the Charlotte Hornets that will plaster his snack company’s logo on the NBA team’s jerseys. The Charlotte Hornets announced that Feastables has become the team’s official jersey patch partner for the 2023–2024 season. Not only will the Feastables logo appear on the jerseys belonging…
YouTube has long maintained its own design language that sets it apart from other Google apps. YouTube for Android is now testing a somewhat notable redesign that replaces the Library tab with “You.” This test sees YouTube remove your profile avatar in the top-right corner and move it to the bottom bar. It serves as…
YouTube está tomando una postura firme contra los bloqueadores de anuncios y el uso repetido de ellos puede resultar en que el usuario sea excluido de la plataforma. YouTube ha comenzado a advertir a los usuarios que sus cuentas podrían ser desactivadas después de ver tres videos en los que los anuncios estén bloqueados. Un…
Mitch Jones, a Twitch streamer known for playing World of Warcraft on the platform, revealed that he was denied partnership despite having over 15k subscribers. Jones also holds the 35th position for the most subscribed channel on the platform, raising questions about why Twitch hasn’t approved his Twitch partnership. Mitch Jones’ history with Twitch Mitch…
Google Podcasts is going away. Starting next year, Google will focus on offering podcast access within YouTube Music instead. This change doesn’t come as a complete surprise. In April, Google launched the ability for users in the US to listen to podcasts in YouTube Music without a paid membership. It also lets users listen to…
YouTube Premium offers quite a bit, but its biggest attraction is ad-free videos. That’s what made YouTube “Premium Lite” attractive, as it brought ad-free viewing for less money. However, the tier is now shutting down in some countries. In mid-2021, Google introduced a more affordable “Premium Lite” plan for YouTube that ditched YouTube Music, offline…
Opinions expressed by Entrepreneur contributors are their own. Unlocking the power of YouTube marketing can be a game-changer for small businesses looking to maximize their return on investment (ROI). This article explores the strategies and tactics that can help small businesses transition from mere views to valuable conversions on YouTube. Discover how to leverage this…
During the Made on YouTube event last Thursday, YouTube announced its new mobile editing app called YouTube Create. This tool is available for creators who want to edit their Shorts or long-form content. According to YouTube, this editing app aims to address the issues that content creators have been facing in terms of access to…
Samsung writes in its announcement that this will showcase “what’s possible with a Galaxy smartphone for aspiring and professional creators.” The company’s phones get some screen time in the video. There’s a quick mid-video ad read for the Galaxy Z Flip 5 with a nod to the S23 Ultra while MrBeast drives a prototype $2…
At Made on YouTube today, the video site unveiled a new mobile editing app called YouTube Create and a slew of AI-powered features to help all along the creation process. To “streamline the production process” of both Shorts and long-form video, YouTube announced a “new editing app for mobile Creators.” On the video editing aspect,…